About me

With my team, I deliver value to businesses by increasing the usability and conversion of digital products. I advise brands, both small and large.

I run Webmetric agency, in my role as CEO and chief UX expert.

In my more than 13 years of experience, I have learned about business on many levels. I have programmed, designed digital products, managed projects as well as entire technology start-ups. I have worked with Bauer Media, Komputronik, Neonail, sprawny.marketing and Eurocash, among others.

In addition, I run an educational channel as well as webinars and lectures on UX topics. I focus on a human approach, a smile and authenticity in business, even with the biggest challenges.

I’m curious about

Professionally: Complexity of human cognitive processes, planet centric design, dark patterns (or more precisely, their identification and combating in the business space).

Privately: Translation of pop culture works into Polish, collectible figurines, vegetarian cuisine