Management and academic staff

About me

A graduate from Management Faculty and Pedagogical Interdepartmental Studies at Poznań University of Economics and Business. In 2008, he defended his doctoral dissertation entitled Shaping of communication processes between participants of fairs, and in December 2019 he was conferred a postdoctoral degree in social sciences in the major of management and quality sciences. From December 2020 to September 2022, he worked as an academic professor in Marketing Institute, Department of Marketing Strategies at Poznań University of Economics and Business.

In his scientific work, he focuses on business relations (member of IMP Group) that he researched from the point of view of trust, knowledge sharing and adaptation. Current research concerns the role and meaning of new technologies (AI, IoT) in relations. As a grant holder of three scientific grants and the member of numerous projects (among other things, National Research and Development Centre), he gained experience in the management of research teams.

He is a supervisor of over 150 BA and over 170 postgraduate dissertations. He gave lectures and held classes within a full-time and part-time, first and second degree, post- graduate and MBA programs (he was the head of Marketing and Sales Management module in Executive MBA program and Marketing Management and Strategy in MBA Atlanta at Poznań University of Economics and Business).

He gained international experience during numerous internships in foreign academic centres within Erasmus programs (among other places, in France, Belgium, Italy and Germany). As a Visiting Professor, he completed an internship and held classes at Meiji University (Tokyo, Japan), ESCP (Berlin, Germany), ELTE (Budapest, Hungary) and SRH Hochschule (Heidelberg, Germany).

Marek Zieliński successfully combines his scientific career with business. For over 20 years, he has provided consulting and training services, as well as conducted research projects for companies operating on B2B market. He managed training and consulting programs.

Curious about

In his free time, he is keen on backpacking, yoga, BJJ, diving, jazz, basketball and sci-filiterature.

O mnie

General Director of Collegium Da Vinci, expert in Strategy and Sales Value Management, business advisor to startups in the e-commerce industry.

I have 22 years of professional experience in marketing and sales.

I have carried out over 200 research and consulting projects in the banking, financial services, educational services, renewable energy (wind farms) and FMCG sectors.

I have gained experience in such companies as mBank, TEB SA, RB Expert SA, Goldenegg SA, Windway sp.z o.o., Conneco sp.z o.o., Molok Polska sp.z o.o. or the Center for Higher Education Development TEB Akademia sp. z o.o, Collegium Da Vinci.

I have run projects for clients such as mBank, MultiBank, PKO Bank Polski, Millennium, Jubiler Bukowscy, Stomatologie Dental, WSB University in Poznań, WSB University in Toruń, WSB University in Wrocław, TEB Akademia, Umownik.pl or Załap portals .pl.

I advised leading Polish banks and educational institutions on the implementation of the sales strategy, and in recent years, the pricing policy.

Area specializations:

• Customer service
• Sales strategies
• Business negotiations

About me

Member of the Management Board for Innovation and Development at Collegium Da Vinci, founder of the consulting company Metaphor, and mentor of design processes

I am the first consultant in Poland to specialize in Innovation & Design Management. For over 15 years, I have been supporting management boards and executive teams in developing company and brand growth strategies, designing and implementing innovative products, and improving the work of project and cross-functional teams.

I am the author of a proprietary methodology that combines approaches from design management, design thinking, user experience (UX), service design, and strategic coaching. I work with both private companies and public institutions across various sectors, including interior design, fashion, FMCG, IT, and NGOs.

I am the creator and academic head of the first postgraduate program in Innovation Management and Design Management in Poland, offered at Uniwersytet SWPS, as well as a lecturer at School of Form. In my work, I combine a managerial perspective with a humanistic and design-oriented approach.

I have advised brands such as VOX, ENEA, Nomet, Noti, Harpo, Kronopol, Leroy Merlin, Classen, ALVO Medical, Quiosque, LIDL, Ministerstwo Środowiska, Gazeta Wyborcza, BZ WBK, Urząd Miasta Poznania, Volkswagen Poznań, Raiffeisen Polbank Polska, PARP, The Lorenz Bahlsen Snack-World, and Benefit Systems S.A. Many of these companies have been recognized for their innovative projects.

The Harpo brand received the IF Design Award, Dobry Wzór, and must have distinctions for its groundbreaking BraillePen device for people with visual impairments.
The VOX brand was awarded the Design Management Europe Awards, Dobry Wzór, and must have for its Young Users VOX furniture collection.
The Marko Kitchen brand was a finalist in the Dobry Wzór competition for its innovative kitchen front collection.

I’m curious about…

A Buddhist, deeply interested in Eastern culture. Being present in the here and now is important to her. An aesthete, in love with beauty in its many subtle and unexpected forms. She values independence and self-awareness. Individualism is essential to her — something she also strives to nurture from an early age in her two daughters.

He graduated from the Faculty of Political Science and Journalism at AMU. Specializations: political marketing and journalism. He is also a graduate of doctoral studies at the Faculty of Political Sciences at Adam Mickiewicz University. Author of a doctoral dissertation written under the supervision of prof. dr hab. Józef Orczyk, devoted to the problems of privatization in the Visegrad Group countries, with particular emphasis on the political and ideological aspects of this process.

Scientific interests are focused on the problems of systemic transformation in the countries of Central and Eastern Europe after 1989, shaping the party system in these countries and the revival of civil society. His academic interests also include issues related to public relations and political marketing.

Being mountains lover he tries to spend his free time hiking in the mountains throughout Europe, recently also in the company of his son Mikołaj.

About me

A graduate of WSHiG in Poznań, majoring in Management and Marketing. She has gained extensive experience in financial management and in leading finance and accounting departments across companies in the commercial, production, and service sectors.

She has been associated with CDV since 2014.

About me

A graduate from Management Faculty and Pedagogical Interdepartmental Studies at Poznań University of Economics and Business. In 2008, he defended his doctoral dissertation entitled Shaping of communication processes between participants of fairs, and in December 2019 he was conferred a postdoctoral degree in social sciences in the major of management and quality sciences. From December 2020 to September 2022, he worked as an academic professor in Marketing Institute, Department of Marketing Strategies at Poznań University of Economics and Business.

In his scientific work, he focuses on business relations (member of IMP Group) that he researched from the point of view of trust, knowledge sharing and adaptation. Current research concerns the role and meaning of new technologies (AI, IoT) in relations. As a grant holder of three scientific grants and the member of numerous projects (among other things, National Research and Development Centre), he gained experience in the management of research teams.

He is a supervisor of over 150 BA and over 170 postgraduate dissertations. He gave lectures and held classes within a full-time and part-time, first and second degree, post- graduate and MBA programs (he was the head of Marketing and Sales Management module in Executive MBA program and Marketing Management and Strategy in MBA Atlanta at Poznań University of Economics and Business).

He gained international experience during numerous internships in foreign academic centres within Erasmus programs (among other places, in France, Belgium, Italy and Germany). As a Visiting Professor, he completed an internship and held classes at Meiji University (Tokyo, Japan), ESCP (Berlin, Germany), ELTE (Budapest, Hungary) and SRH Hochschule (Heidelberg, Germany).

Marek Zieliński successfully combines his scientific career with business. For over 20 years, he has provided consulting and training services, as well as conducted research projects for companies operating on B2B market. He managed training and consulting programs.

Curious about

In his free time, he is keen on backpacking, yoga, BJJ, diving, jazz, basketball and sci-filiterature.

O mnie

General Director of Collegium Da Vinci, expert in Strategy and Sales Value Management, business advisor to startups in the e-commerce industry.

I have 22 years of professional experience in marketing and sales.

I have carried out over 200 research and consulting projects in the banking, financial services, educational services, renewable energy (wind farms) and FMCG sectors.

I have gained experience in such companies as mBank, TEB SA, RB Expert SA, Goldenegg SA, Windway sp.z o.o., Conneco sp.z o.o., Molok Polska sp.z o.o. or the Center for Higher Education Development TEB Akademia sp. z o.o, Collegium Da Vinci.

I have run projects for clients such as mBank, MultiBank, PKO Bank Polski, Millennium, Jubiler Bukowscy, Stomatologie Dental, WSB University in Poznań, WSB University in Toruń, WSB University in Wrocław, TEB Akademia, Umownik.pl or Załap portals .pl.

I advised leading Polish banks and educational institutions on the implementation of the sales strategy, and in recent years, the pricing policy.

Area specializations:

• Customer service
• Sales strategies
• Business negotiations

About me

Member of the Management Board for Innovation and Development at Collegium Da Vinci, founder of the consulting company Metaphor, and mentor of design processes

I am the first consultant in Poland to specialize in Innovation & Design Management. For over 15 years, I have been supporting management boards and executive teams in developing company and brand growth strategies, designing and implementing innovative products, and improving the work of project and cross-functional teams.

I am the author of a proprietary methodology that combines approaches from design management, design thinking, user experience (UX), service design, and strategic coaching. I work with both private companies and public institutions across various sectors, including interior design, fashion, FMCG, IT, and NGOs.

I am the creator and academic head of the first postgraduate program in Innovation Management and Design Management in Poland, offered at Uniwersytet SWPS, as well as a lecturer at School of Form. In my work, I combine a managerial perspective with a humanistic and design-oriented approach.

I have advised brands such as VOX, ENEA, Nomet, Noti, Harpo, Kronopol, Leroy Merlin, Classen, ALVO Medical, Quiosque, LIDL, Ministerstwo Środowiska, Gazeta Wyborcza, BZ WBK, Urząd Miasta Poznania, Volkswagen Poznań, Raiffeisen Polbank Polska, PARP, The Lorenz Bahlsen Snack-World, and Benefit Systems S.A. Many of these companies have been recognized for their innovative projects.

The Harpo brand received the IF Design Award, Dobry Wzór, and must have distinctions for its groundbreaking BraillePen device for people with visual impairments.
The VOX brand was awarded the Design Management Europe Awards, Dobry Wzór, and must have for its Young Users VOX furniture collection.
The Marko Kitchen brand was a finalist in the Dobry Wzór competition for its innovative kitchen front collection.

I’m curious about…

A Buddhist, deeply interested in Eastern culture. Being present in the here and now is important to her. An aesthete, in love with beauty in its many subtle and unexpected forms. She values independence and self-awareness. Individualism is essential to her — something she also strives to nurture from an early age in her two daughters.

He graduated from the Faculty of Political Science and Journalism at AMU. Specializations: political marketing and journalism. He is also a graduate of doctoral studies at the Faculty of Political Sciences at Adam Mickiewicz University. Author of a doctoral dissertation written under the supervision of prof. dr hab. Józef Orczyk, devoted to the problems of privatization in the Visegrad Group countries, with particular emphasis on the political and ideological aspects of this process.

Scientific interests are focused on the problems of systemic transformation in the countries of Central and Eastern Europe after 1989, shaping the party system in these countries and the revival of civil society. His academic interests also include issues related to public relations and political marketing.

Being mountains lover he tries to spend his free time hiking in the mountains throughout Europe, recently also in the company of his son Mikołaj.

About me

A graduate of WSHiG in Poznań, majoring in Management and Marketing. She has gained extensive experience in financial management and in leading finance and accounting departments across companies in the commercial, production, and service sectors.

She has been associated with CDV since 2014.

He graduated from the Faculty of Political Science and Journalism at AMU. Specializations: political marketing and journalism. He is also a graduate of doctoral studies at the Faculty of Political Sciences at Adam Mickiewicz University. Author of a doctoral dissertation written under the supervision of prof. dr hab. Józef Orczyk, devoted to the problems of privatization in the Visegrad Group countries, with particular emphasis on the political and ideological aspects of this process.

Scientific interests are focused on the problems of systemic transformation in the countries of Central and Eastern Europe after 1989, shaping the party system in these countries and the revival of civil society. His academic interests also include issues related to public relations and political marketing.

Being mountains lover he tries to spend his free time hiking in the mountains throughout Europe, recently also in the company of his son Mikołaj.

About me

About me
Deputy Dean of the Faculty of Applied Sciences, Graduate of Poznan University of Technology and Poznan University of Economics. She also studied management and marketing at NHL Hogesschool in the Netherlands. In 2013 she defended her dissertation, written at the Department of Labor and Social Policy of the EU in Poznań, on the competencies of managers and their impact on the economic performance of IT companies. Since 2004, she has been an academic lecturer, teaching in Poland and abroad. Her academic and research interests revolve around issues related to human resource management in companies and organization development. In her publications and monograph published in 2015, she addresses issues related to the competence and qualifications of employees, their development and the impact of the human factor on the performance of enterprises. She has been a participant and co-organizer of many national and international conferences.

She has been involved in business for more than a dozen years. She also gained professional experience by running her own business in the field of management, people management or talent development.

Curious about

Privately a sports enthusiast, especially tennis. She likes to spend her free time with family and friends enjoying Mediterranean cuisine and good dry wine.

About me

I have been involved in media and corporate communications for over twenty-five years. I was a contributor to Głos Wielkopolski and then editor-in-chief of City Magazine, a monthly published by Agora S.A. For nearly 10 years I worked as a reporter, co-publisher and presenter – first at Business Television, then at Polish Television. For three years I was professionally connected with Enea Group S.A., serving there as a spokesperson and head of the press office. In 2015, I took on the role of press officer at Volkswagen Poznań, representing the corporation’s four production plants in Poland.  I am a graduate of political science at the Adam Mickiewicz University in Poznań, the London School of Public Relations and an MBA from the Poznań University of Economics. In 2019, I opened my doctoral dissertation at the Faculty of Political Science and Journalism at the Adam Mickiewicz University.

I’m curious about

Business psychology, corporate communications and the future of media.

About me

HR specialist with many years of experience in implementing the organization’s personnel policy and strategies; consultant, lecturer. He specializes in designing and implementing dedicated incentive systems in the small and micro-enterprise sector. Advising on recruitment processes in companies from the B2B sector. Consulting in the field of process changes in the area of HR in a listed company. Author of publications in the field of human resource management, with particular emphasis on human capital in the processes of organizational changes.

About me

A graduate from Management Faculty and Pedagogical Interdepartmental Studies at Poznań University of Economics and Business. In 2008, he defended his doctoral dissertation entitled Shaping of communication processes between participants of fairs, and in December 2019 he was conferred a postdoctoral degree in social sciences in the major of management and quality sciences. From December 2020 to September 2022, he worked as an academic professor in Marketing Institute, Department of Marketing Strategies at Poznań University of Economics and Business.

In his scientific work, he focuses on business relations (member of IMP Group) that he researched from the point of view of trust, knowledge sharing and adaptation. Current research concerns the role and meaning of new technologies (AI, IoT) in relations. As a grant holder of three scientific grants and the member of numerous projects (among other things, National Research and Development Centre), he gained experience in the management of research teams.

He is a supervisor of over 150 BA and over 170 postgraduate dissertations. He gave lectures and held classes within a full-time and part-time, first and second degree, post- graduate and MBA programs (he was the head of Marketing and Sales Management module in Executive MBA program and Marketing Management and Strategy in MBA Atlanta at Poznań University of Economics and Business).

He gained international experience during numerous internships in foreign academic centres within Erasmus programs (among other places, in France, Belgium, Italy and Germany). As a Visiting Professor, he completed an internship and held classes at Meiji University (Tokyo, Japan), ESCP (Berlin, Germany), ELTE (Budapest, Hungary) and SRH Hochschule (Heidelberg, Germany).

Marek Zieliński successfully combines his scientific career with business. For over 20 years, he has provided consulting and training services, as well as conducted research projects for companies operating on B2B market. He managed training and consulting programs.

Curious about

In his free time, he is keen on backpacking, yoga, BJJ, diving, jazz, basketball and sci-filiterature.

O mnie

General Director of Collegium Da Vinci, expert in Strategy and Sales Value Management, business advisor to startups in the e-commerce industry.

I have 22 years of professional experience in marketing and sales.

I have carried out over 200 research and consulting projects in the banking, financial services, educational services, renewable energy (wind farms) and FMCG sectors.

I have gained experience in such companies as mBank, TEB SA, RB Expert SA, Goldenegg SA, Windway sp.z o.o., Conneco sp.z o.o., Molok Polska sp.z o.o. or the Center for Higher Education Development TEB Akademia sp. z o.o, Collegium Da Vinci.

I have run projects for clients such as mBank, MultiBank, PKO Bank Polski, Millennium, Jubiler Bukowscy, Stomatologie Dental, WSB University in Poznań, WSB University in Toruń, WSB University in Wrocław, TEB Akademia, Umownik.pl or Załap portals .pl.

I advised leading Polish banks and educational institutions on the implementation of the sales strategy, and in recent years, the pricing policy.

Area specializations:

• Customer service
• Sales strategies
• Business negotiations

About me

Member of the Management Board for Innovation and Development at Collegium Da Vinci, founder of the consulting company Metaphor, and mentor of design processes

I am the first consultant in Poland to specialize in Innovation & Design Management. For over 15 years, I have been supporting management boards and executive teams in developing company and brand growth strategies, designing and implementing innovative products, and improving the work of project and cross-functional teams.

I am the author of a proprietary methodology that combines approaches from design management, design thinking, user experience (UX), service design, and strategic coaching. I work with both private companies and public institutions across various sectors, including interior design, fashion, FMCG, IT, and NGOs.

I am the creator and academic head of the first postgraduate program in Innovation Management and Design Management in Poland, offered at Uniwersytet SWPS, as well as a lecturer at School of Form. In my work, I combine a managerial perspective with a humanistic and design-oriented approach.

I have advised brands such as VOX, ENEA, Nomet, Noti, Harpo, Kronopol, Leroy Merlin, Classen, ALVO Medical, Quiosque, LIDL, Ministerstwo Środowiska, Gazeta Wyborcza, BZ WBK, Urząd Miasta Poznania, Volkswagen Poznań, Raiffeisen Polbank Polska, PARP, The Lorenz Bahlsen Snack-World, and Benefit Systems S.A. Many of these companies have been recognized for their innovative projects.

The Harpo brand received the IF Design Award, Dobry Wzór, and must have distinctions for its groundbreaking BraillePen device for people with visual impairments.
The VOX brand was awarded the Design Management Europe Awards, Dobry Wzór, and must have for its Young Users VOX furniture collection.
The Marko Kitchen brand was a finalist in the Dobry Wzór competition for its innovative kitchen front collection.

I’m curious about…

A Buddhist, deeply interested in Eastern culture. Being present in the here and now is important to her. An aesthete, in love with beauty in its many subtle and unexpected forms. She values independence and self-awareness. Individualism is essential to her — something she also strives to nurture from an early age in her two daughters.

He graduated from the Faculty of Political Science and Journalism at AMU. Specializations: political marketing and journalism. He is also a graduate of doctoral studies at the Faculty of Political Sciences at Adam Mickiewicz University. Author of a doctoral dissertation written under the supervision of prof. dr hab. Józef Orczyk, devoted to the problems of privatization in the Visegrad Group countries, with particular emphasis on the political and ideological aspects of this process.

Scientific interests are focused on the problems of systemic transformation in the countries of Central and Eastern Europe after 1989, shaping the party system in these countries and the revival of civil society. His academic interests also include issues related to public relations and political marketing.

Being mountains lover he tries to spend his free time hiking in the mountains throughout Europe, recently also in the company of his son Mikołaj.

About me

A graduate of WSHiG in Poznań, majoring in Management and Marketing. She has gained extensive experience in financial management and in leading finance and accounting departments across companies in the commercial, production, and service sectors.

She has been associated with CDV since 2014.

He graduated from the Faculty of Political Science and Journalism at AMU. Specializations: political marketing and journalism. He is also a graduate of doctoral studies at the Faculty of Political Sciences at Adam Mickiewicz University. Author of a doctoral dissertation written under the supervision of prof. dr hab. Józef Orczyk, devoted to the problems of privatization in the Visegrad Group countries, with particular emphasis on the political and ideological aspects of this process.

Scientific interests are focused on the problems of systemic transformation in the countries of Central and Eastern Europe after 1989, shaping the party system in these countries and the revival of civil society. His academic interests also include issues related to public relations and political marketing.

Being mountains lover he tries to spend his free time hiking in the mountains throughout Europe, recently also in the company of his son Mikołaj.

About me

About me
Deputy Dean of the Faculty of Applied Sciences, Graduate of Poznan University of Technology and Poznan University of Economics. She also studied management and marketing at NHL Hogesschool in the Netherlands. In 2013 she defended her dissertation, written at the Department of Labor and Social Policy of the EU in Poznań, on the competencies of managers and their impact on the economic performance of IT companies. Since 2004, she has been an academic lecturer, teaching in Poland and abroad. Her academic and research interests revolve around issues related to human resource management in companies and organization development. In her publications and monograph published in 2015, she addresses issues related to the competence and qualifications of employees, their development and the impact of the human factor on the performance of enterprises. She has been a participant and co-organizer of many national and international conferences.

She has been involved in business for more than a dozen years. She also gained professional experience by running her own business in the field of management, people management or talent development.

Curious about

Privately a sports enthusiast, especially tennis. She likes to spend her free time with family and friends enjoying Mediterranean cuisine and good dry wine.

About me

I have been involved in media and corporate communications for over twenty-five years. I was a contributor to Głos Wielkopolski and then editor-in-chief of City Magazine, a monthly published by Agora S.A. For nearly 10 years I worked as a reporter, co-publisher and presenter – first at Business Television, then at Polish Television. For three years I was professionally connected with Enea Group S.A., serving there as a spokesperson and head of the press office. In 2015, I took on the role of press officer at Volkswagen Poznań, representing the corporation’s four production plants in Poland.  I am a graduate of political science at the Adam Mickiewicz University in Poznań, the London School of Public Relations and an MBA from the Poznań University of Economics. In 2019, I opened my doctoral dissertation at the Faculty of Political Science and Journalism at the Adam Mickiewicz University.

I’m curious about

Business psychology, corporate communications and the future of media.

About me

HR specialist with many years of experience in implementing the organization’s personnel policy and strategies; consultant, lecturer. He specializes in designing and implementing dedicated incentive systems in the small and micro-enterprise sector. Advising on recruitment processes in companies from the B2B sector. Consulting in the field of process changes in the area of HR in a listed company. Author of publications in the field of human resource management, with particular emphasis on human capital in the processes of organizational changes.

About me

PhD student at the University of Arts in Poznań, lecturer at Collegium Da Vinci in Poznań and freelance graphic designer. He defended his master’s degree in the studio of “Editorial Illustration” of Professor Mirosław Adamczyk (Faculty of Graphics and Visual Communication of the University of Warsaw in Poznań). Laureate of poster competitions – in Poland and abroad.

His works have already traveled four continents, despite the fact that he himself did not put my nose outside Europe. Privately, he is an amateur of sweets and picture books – not only for children.

Photo by Ewa Czub

About me

A graduate of Towaroznawstwo at the Uniwersytet Ekonomiczny w Poznaniu, and later a PhD candidate at the Institute of Quality Sciences at the same university. She is the author of several dozen publications in the field of management and marketing. She has completed numerous courses related to Management Systems in enterprises. Her research interests focus on consumer studies and environmental life cycle assessment (LCA) of various products.

For several years, she has been running her own business specializing in market and marketing research.

I’m curios about…

In my free time, I devote myself to my four four-legged friends and enjoy spending time in nature.

About me

A Games User Researcher with over 8 years of experience in verifying whether player experiences align with the creators’ vision. He has collaborated with Games Operators, Klabater, Bloober Team, and the Poznań-based Gamedust, and currently supports development teams at Ubisoft Reflections. He has extensive experience using research techniques such as eyetracking, GSR, EEG, and facial expression analysis.

He continues to develop his research skills and knowledge of player behavior while pursuing a PhD at the Uniwersytet Ekonomiczny w Poznaniu. Passionate about sharing knowledge, he writes articles on video game UX and teaches courses on eyetracking and usability testing.

After hours, he’s a happy father, partner, and gamer.

About me

A graduate from Management Faculty and Pedagogical Interdepartmental Studies at Poznań University of Economics and Business. In 2008, he defended his doctoral dissertation entitled Shaping of communication processes between participants of fairs, and in December 2019 he was conferred a postdoctoral degree in social sciences in the major of management and quality sciences. From December 2020 to September 2022, he worked as an academic professor in Marketing Institute, Department of Marketing Strategies at Poznań University of Economics and Business.

In his scientific work, he focuses on business relations (member of IMP Group) that he researched from the point of view of trust, knowledge sharing and adaptation. Current research concerns the role and meaning of new technologies (AI, IoT) in relations. As a grant holder of three scientific grants and the member of numerous projects (among other things, National Research and Development Centre), he gained experience in the management of research teams.

He is a supervisor of over 150 BA and over 170 postgraduate dissertations. He gave lectures and held classes within a full-time and part-time, first and second degree, post- graduate and MBA programs (he was the head of Marketing and Sales Management module in Executive MBA program and Marketing Management and Strategy in MBA Atlanta at Poznań University of Economics and Business).

He gained international experience during numerous internships in foreign academic centres within Erasmus programs (among other places, in France, Belgium, Italy and Germany). As a Visiting Professor, he completed an internship and held classes at Meiji University (Tokyo, Japan), ESCP (Berlin, Germany), ELTE (Budapest, Hungary) and SRH Hochschule (Heidelberg, Germany).

Marek Zieliński successfully combines his scientific career with business. For over 20 years, he has provided consulting and training services, as well as conducted research projects for companies operating on B2B market. He managed training and consulting programs.

Curious about

In his free time, he is keen on backpacking, yoga, BJJ, diving, jazz, basketball and sci-filiterature.

O mnie

General Director of Collegium Da Vinci, expert in Strategy and Sales Value Management, business advisor to startups in the e-commerce industry.

I have 22 years of professional experience in marketing and sales.

I have carried out over 200 research and consulting projects in the banking, financial services, educational services, renewable energy (wind farms) and FMCG sectors.

I have gained experience in such companies as mBank, TEB SA, RB Expert SA, Goldenegg SA, Windway sp.z o.o., Conneco sp.z o.o., Molok Polska sp.z o.o. or the Center for Higher Education Development TEB Akademia sp. z o.o, Collegium Da Vinci.

I have run projects for clients such as mBank, MultiBank, PKO Bank Polski, Millennium, Jubiler Bukowscy, Stomatologie Dental, WSB University in Poznań, WSB University in Toruń, WSB University in Wrocław, TEB Akademia, Umownik.pl or Załap portals .pl.

I advised leading Polish banks and educational institutions on the implementation of the sales strategy, and in recent years, the pricing policy.

Area specializations:

• Customer service
• Sales strategies
• Business negotiations

About me

Member of the Management Board for Innovation and Development at Collegium Da Vinci, founder of the consulting company Metaphor, and mentor of design processes

I am the first consultant in Poland to specialize in Innovation & Design Management. For over 15 years, I have been supporting management boards and executive teams in developing company and brand growth strategies, designing and implementing innovative products, and improving the work of project and cross-functional teams.

I am the author of a proprietary methodology that combines approaches from design management, design thinking, user experience (UX), service design, and strategic coaching. I work with both private companies and public institutions across various sectors, including interior design, fashion, FMCG, IT, and NGOs.

I am the creator and academic head of the first postgraduate program in Innovation Management and Design Management in Poland, offered at Uniwersytet SWPS, as well as a lecturer at School of Form. In my work, I combine a managerial perspective with a humanistic and design-oriented approach.

I have advised brands such as VOX, ENEA, Nomet, Noti, Harpo, Kronopol, Leroy Merlin, Classen, ALVO Medical, Quiosque, LIDL, Ministerstwo Środowiska, Gazeta Wyborcza, BZ WBK, Urząd Miasta Poznania, Volkswagen Poznań, Raiffeisen Polbank Polska, PARP, The Lorenz Bahlsen Snack-World, and Benefit Systems S.A. Many of these companies have been recognized for their innovative projects.

The Harpo brand received the IF Design Award, Dobry Wzór, and must have distinctions for its groundbreaking BraillePen device for people with visual impairments.
The VOX brand was awarded the Design Management Europe Awards, Dobry Wzór, and must have for its Young Users VOX furniture collection.
The Marko Kitchen brand was a finalist in the Dobry Wzór competition for its innovative kitchen front collection.

I’m curious about…

A Buddhist, deeply interested in Eastern culture. Being present in the here and now is important to her. An aesthete, in love with beauty in its many subtle and unexpected forms. She values independence and self-awareness. Individualism is essential to her — something she also strives to nurture from an early age in her two daughters.

He graduated from the Faculty of Political Science and Journalism at AMU. Specializations: political marketing and journalism. He is also a graduate of doctoral studies at the Faculty of Political Sciences at Adam Mickiewicz University. Author of a doctoral dissertation written under the supervision of prof. dr hab. Józef Orczyk, devoted to the problems of privatization in the Visegrad Group countries, with particular emphasis on the political and ideological aspects of this process.

Scientific interests are focused on the problems of systemic transformation in the countries of Central and Eastern Europe after 1989, shaping the party system in these countries and the revival of civil society. His academic interests also include issues related to public relations and political marketing.

Being mountains lover he tries to spend his free time hiking in the mountains throughout Europe, recently also in the company of his son Mikołaj.

About me

A graduate of WSHiG in Poznań, majoring in Management and Marketing. She has gained extensive experience in financial management and in leading finance and accounting departments across companies in the commercial, production, and service sectors.

She has been associated with CDV since 2014.

He graduated from the Faculty of Political Science and Journalism at AMU. Specializations: political marketing and journalism. He is also a graduate of doctoral studies at the Faculty of Political Sciences at Adam Mickiewicz University. Author of a doctoral dissertation written under the supervision of prof. dr hab. Józef Orczyk, devoted to the problems of privatization in the Visegrad Group countries, with particular emphasis on the political and ideological aspects of this process.

Scientific interests are focused on the problems of systemic transformation in the countries of Central and Eastern Europe after 1989, shaping the party system in these countries and the revival of civil society. His academic interests also include issues related to public relations and political marketing.

Being mountains lover he tries to spend his free time hiking in the mountains throughout Europe, recently also in the company of his son Mikołaj.

About me

About me
Deputy Dean of the Faculty of Applied Sciences, Graduate of Poznan University of Technology and Poznan University of Economics. She also studied management and marketing at NHL Hogesschool in the Netherlands. In 2013 she defended her dissertation, written at the Department of Labor and Social Policy of the EU in Poznań, on the competencies of managers and their impact on the economic performance of IT companies. Since 2004, she has been an academic lecturer, teaching in Poland and abroad. Her academic and research interests revolve around issues related to human resource management in companies and organization development. In her publications and monograph published in 2015, she addresses issues related to the competence and qualifications of employees, their development and the impact of the human factor on the performance of enterprises. She has been a participant and co-organizer of many national and international conferences.

She has been involved in business for more than a dozen years. She also gained professional experience by running her own business in the field of management, people management or talent development.

Curious about

Privately a sports enthusiast, especially tennis. She likes to spend her free time with family and friends enjoying Mediterranean cuisine and good dry wine.

About me

I have been involved in media and corporate communications for over twenty-five years. I was a contributor to Głos Wielkopolski and then editor-in-chief of City Magazine, a monthly published by Agora S.A. For nearly 10 years I worked as a reporter, co-publisher and presenter – first at Business Television, then at Polish Television. For three years I was professionally connected with Enea Group S.A., serving there as a spokesperson and head of the press office. In 2015, I took on the role of press officer at Volkswagen Poznań, representing the corporation’s four production plants in Poland.  I am a graduate of political science at the Adam Mickiewicz University in Poznań, the London School of Public Relations and an MBA from the Poznań University of Economics. In 2019, I opened my doctoral dissertation at the Faculty of Political Science and Journalism at the Adam Mickiewicz University.

I’m curious about

Business psychology, corporate communications and the future of media.

About me

HR specialist with many years of experience in implementing the organization’s personnel policy and strategies; consultant, lecturer. He specializes in designing and implementing dedicated incentive systems in the small and micro-enterprise sector. Advising on recruitment processes in companies from the B2B sector. Consulting in the field of process changes in the area of HR in a listed company. Author of publications in the field of human resource management, with particular emphasis on human capital in the processes of organizational changes.

About me

PhD student at the University of Arts in Poznań, lecturer at Collegium Da Vinci in Poznań and freelance graphic designer. He defended his master’s degree in the studio of “Editorial Illustration” of Professor Mirosław Adamczyk (Faculty of Graphics and Visual Communication of the University of Warsaw in Poznań). Laureate of poster competitions – in Poland and abroad.

His works have already traveled four continents, despite the fact that he himself did not put my nose outside Europe. Privately, he is an amateur of sweets and picture books – not only for children.

Photo by Ewa Czub

About me

A graduate of Towaroznawstwo at the Uniwersytet Ekonomiczny w Poznaniu, and later a PhD candidate at the Institute of Quality Sciences at the same university. She is the author of several dozen publications in the field of management and marketing. She has completed numerous courses related to Management Systems in enterprises. Her research interests focus on consumer studies and environmental life cycle assessment (LCA) of various products.

For several years, she has been running her own business specializing in market and marketing research.

I’m curios about…

In my free time, I devote myself to my four four-legged friends and enjoy spending time in nature.

About me

A Games User Researcher with over 8 years of experience in verifying whether player experiences align with the creators’ vision. He has collaborated with Games Operators, Klabater, Bloober Team, and the Poznań-based Gamedust, and currently supports development teams at Ubisoft Reflections. He has extensive experience using research techniques such as eyetracking, GSR, EEG, and facial expression analysis.

He continues to develop his research skills and knowledge of player behavior while pursuing a PhD at the Uniwersytet Ekonomiczny w Poznaniu. Passionate about sharing knowledge, he writes articles on video game UX and teaches courses on eyetracking and usability testing.

After hours, he’s a happy father, partner, and gamer.

About Me

Joanna Lemańczyk, Ph.D., holds degrees in Tourism Management (B.A.) and Trade and Marketing (M.A.), and earned her doctorate in Economics and Finance. Her doctoral dissertation explored the concept of Creating Shared Value (CSV) and its impact on consumer behavior and social capital. Her main research interests include corporate social responsibility, value-oriented marketing, consumer decision-making processes, and topics related to the tourism market and enotourism.

Dr. Lemańczyk combines her academic role with professional practice. She works as a consultant at a research agency and as a junior marketing project manager, supporting the development of communication strategies, digital campaigns, and qualitative research. She believes that bridging theory and practice enables effective knowledge transfer and supports research with strong practical applications.

What Inspires Me

In her free time, she loves to travel—both solo and with her family. She most often chooses urban destinations known for their remarkable architecture. She is passionate about discovering new cultures, exploring art—both applied and fine—and meeting inspiring people from different parts of the world.

About me

A graduate of the University of Technology in the field of Computer Science. She defended her doctoral thesis with distinction in the field of computer science applied in agricultural sciences. For many years she worked in IT departments as a server or network administrator, implementor and trainer. She conducts didactics primarily in the field of operational systems and spatial information systems. Research interests concentrate on the use of information technology and popularization of knowledge and common sense. Author of several dozen scientific and popular science articles on the use of information technology, primarily in agricultural engineering, and co-author of the monograph on meat cattle breeding. Head of the national project on the use of aero laps in monitoring grassland, contractor in European projects concerning the development of the data exchange standard (agriXchange) and applications of Internet solutions of the Future (FIware technology) in the creation of smart applications for the agri-food sector. A member of the Polish Society of Spatial Information, the Polish Society of the Application of Information Technologies in Agriculture, Food and Forest Economy and the Polish Society of Agricultural Engineering. Marked by the President of the Republic of Poland with the Bronze Medal for Long-Term Service. Initiator and producer of various social actions. Co-founder and co-editor of the cultural magazine ŌKŌ.

Curious about

She spends her free time working in the garden, doing sports (e.g. karate) and searching for beef from meat breeds in Poland.

About me

Computer scientist, security data analyst at PSNC, author of publications on the application of artificial intelligence methods in discussion analysis.

I’m curious about

Areas where culture meets technology, and strictly professionally – AI in security and social networks.

About me

Tibor Vörös has over 20 years experience in both academic and corporate environments. He is an enthusiastic and curious individual, who has explored areas ranging from medical approaches and robotics to corporate financial processes. Tibor’s work is mostly related to information systems, and he has taught related topics across the world (Hungary, Poland, Germany, China, India, USA, etc.). Among other items, Tibor spent considerable time on complex finance-driven business simulations and created unique storyboards to help participants experience real life problems in classroom situations. CEEMAN has selected Mr Vörös as the winner of the Innovation in Course Design category for the Champions’ Award 2010. Tibor also took part in various industry campaigns and mid-size EU projects. One may meet him on cross-country runs or trying his skates (old Bladerunners) on the bike paths of Poznan.

About me

A graduate of the Faculty of Mathematics and Computer Science at UAM, he obtained his PhD in data security.

Scientific interests focus on the security of computer systems, widely understood cryptology, as well as on programming, algorithmics and computational complexity.

I am curious

A light-hearted audiophile and record collector, maniacally watches movies and reads old fantasy.

About Me

Nǐ hǎo (Hello)! My name is Julian Lin, and I am from China. I hold a master’s degree in Design and specialize primarily in 3D modeling. I have also worked as a Chinese language teacher, conducting classes in Polish.

What Inspires Me

I have always been interested in creating computer and mobile games designed to support language learning—making education more engaging and enjoyable. I speak Chinese, Korean, and Japanese. I studied in Korea and traveled across Japan. I am eager to share my experiences and insights about Asian culture with you.

About me:

Doctor of Social Sciences in the field of psychology.

I am a graduate of Adam Mickiewicz University in Poznań (2007 – Master of Pedagogy: Career and Personal Counseling, 2010 – Master of Psychology: Work and Organizational Psychology). In 2012, I completed postgraduate studies in Human Resources Management at Adam Mickiewicz University, and in 2024, postgraduate studies in animal psychology. I defended my PhD in psychology at the University of Gdańsk in 2017. I am interested in issues related to social psychology, work and organizational psychology, competence development and statistics in social research.

Curious about:

I love musicals and I really enjoy reading biographies. I have three adopted dogs: Boss, Rolex, and Ast.

About me

A graduate of Towaroznawstwo at the Uniwersytet Ekonomiczny w Poznaniu, and later a PhD candidate at the Institute of Quality Sciences at the same university. She is the author of several dozen publications in the field of management and marketing. She has completed numerous courses related to Management Systems in enterprises. Her research interests focus on consumer studies and environmental life cycle assessment (LCA) of various products.

For several years, she has been running her own business specializing in market and marketing research.

I’m curios about…

In my free time, I devote myself to my four four-legged friends and enjoy spending time in nature.

About me

A leading Polish specialist in the field of legal services marketing, advisor in the field of image, quality and shaping the legal practice with the client. Member – founder of Service Design Poland. Lecturer at Collegium Da Vinci and Poznan University of Economics and Business, member of the Service Design Network, European Academy of Marketing and co-founder of SDN Poland (Service Design Network Polish Chapter), one of the pioneers of the service design trend in Europe. He created a service design management methodology for the Institute of Industrial Design. He sat on the jury of the Good Design competition. He is the author of several dozen scientific articles, guidebooks and several books.

“I graduated from a piano music school and now I play keyboards in a rock band, from time to time. I am also a player of the ice hockey team that takes part in league games, fortunately without great success. The gym torments me more than lectures at the university. “

Curious about

I am curious about people, new places, absurd (seemingly) ideas, and finally, some things. I am inspired by music, high mountains and wise people. No doubt, it’s people – talking to them, exchanging ideas, meeting – are the source of my best ideas and ventures.

About Me

I hold a postdoctoral degree in Economics and Finance. In my academic and teaching work, I am also interested in issues related to management.

I am the author of more than 100 scientific publications and have served as both organizer and participant in numerous national and international research projects and conferences. I teach at universities in Poland and abroad, and I have completed many domestic and international internships and professional placements. Over the years, I have supervised more than 400 students preparing their theses.

What Inspires Me

I have many hobbies. I enjoy listening to music of various genres — my collection includes around 4,000 vinyl records and several turntables. I also enjoy fishing and have a strong interest in sports.

About me

Graduate of Automation and Robotics at the Electrical Engineering Faculty of Poznań University of Technology. The owner of a company specializing in embedded systems and laboratory prototypes. Specialist in designing new constructions, 3D printing, and prototyping electronic devices.

I’m curious about

Electronics, programming, design

About me

Graduated from the Faculty of Law at Adam Mickiewicz University in Poznań, postgraduate studies in finance, accounting and taxes. Former entrepreneur, co-organiser of the FIS Cross-Country World Cup in Szklarska Poręba. Mayor of Poznań since 2014.

Young people are full of hope and beautiful ideas, while adult lives and careers often require compromises and the abandonment of ideals. It is important, however, to never lose our youthful zeal and desire to learn. Regardless of what we achieve in our lives, we should avoid taking ourselves too seriously and keep an open mind.

About Me

Ph.D. in Computer Science, Microsoft Most Valuable Professional (MVP) in Data Platform, solutions architect, advisor, and consultant. He specializes in designing high-performance analytical solutions based on public cloud infrastructure. His expertise in system optimization is recognized by some of the largest organizations in Poland.

With over fifteen years of experience in the IT sector, he has designed and developed solutions for public administration and has extensive experience as a software developer.

What Inspires Me

Financial markets, investing, computer games, and Japanese culture.

About me

The dean’s representative for Game and Interactive Media Design at Collegium Da Vinci and lecturer at the Communication Design department at the School of Form in Poznań. Artistic director with many years of experience in the computer games industry in the United States. He worked, among others on the world’s hit games: Medal of Honor and Call of Duty. His experience and interests cover a wide range of game production, in particular: graphic art for games, organization of teamwork and production systems. He lectured and led the Game Art and Design department at the Art Institute in Los Angeles. His best students currently work in the most renowned computer game companies such as Bilzzard, Infinity Ward, Treyarch, Electronic Arts and CD Project Red.

I am curious

I am fascinated by human nature – everything that determines our ups and downs. This knowledge is also useful when designing games and UX, or player’s experience. My real passion is conceptual painting for games (concept art).

About me

I have been programming professionally since 2014. The main focus is on JavaScript-based technologies (Node.js / React.js). I participate in projects conducted in methodologies such as Scrum, Kanban and Extreme Programming. I graduated from Creative Management at CDV and since then I have been developing my skills also in areas such as project management, UX and UI design.

I’m curious about

Professionally: programming and broadly designing web solutions. Privately, on the other hand, I am interested in Japanese culture – language, anime, manga… :).  In my free time, I participate in RPG sessions and play games… 🙂

About Me

A sociologist currently preparing a doctoral dissertation at the Department of the Sociology of Everyday Life, Institute of Sociology, Adam Mickiewicz University in Poznań. Her research focuses on the phenomenon of boredom in capitalism. Her broader academic interests include the sociology of emotions, everyday life, and work, as well as the methodology of social research.

She has participated in numerous research projects—both academic and commercial—covering areas such as relational forms of banking services, work–life boundary dynamics, housing practices, cultural participation, client service practices, and studies on entrepreneurship and socio-economic development. She coordinated part of the research team during the creation of the Archive of Research on Everyday Life and led the project’s promotional activities.

Her publications have appeared, among others, in Kultura i Społeczeństwo (Culture and Society), Kultura Współczesna (Contemporary Culture), Przegląd Socjologii Jakościowej (Qualitative Sociology Review), and Stan Rzeczy (State of Affairs). She has also co-organized methodological workshops at the Florian Znaniecki Scientific Foundation and the Institute of Sociology, Adam Mickiewicz University.

She has taught courses at institutions including SWPS University (Introduction to Economics and Entrepreneurship) and Adam Mickiewicz University in Poznań (Field Research, Qualitative Research Methods, and Contemporary Sociological Theories).

About Me

A manager with over a decade of experience in sales management across diverse business environments. In his professional work, he focuses on achieving results through teamwork, always striving for quality, simplicity, and new opportunities.

Since 2018, he has been associated with IKEA Retail, where he initially served as Regional Sales Manager and currently oversees the brand’s commercial expansion and the development of new units nationwide.

He is also the creator of Business Glass—an innovative training project that uses analogies from the world of wine to convey business knowledge in an engaging and accessible way.

What Inspires Me

A passionate advocate of personal development and lifelong learning, he finds great fulfillment in sharing knowledge and inspiring others to grow—an approach that naturally led him to teaching. Drawing on his extensive business experience, he lectures on topics such as strategic analysis, sales management, and team leadership, with particular emphasis on tools and processes that foster human potential and professional growth.

About me

My professional profile is based on a solid foundation in computer networks, operating systems and new information technologies, where I combine theoretical knowledge with practical experience. Professionally, I specialize in the implementation of innovative solutions and education, with an emphasis on neurodidactics, which allows me to effectively support learning processes.

I’m curious about:

I am passionate about new information technologies, which I see as a tool to shape the future and expand horizons. I am fascinated by neurodidactics, because I know that understanding how the human brain works can revolutionize the learning process. For me, personal and spiritual development is a daily journey into myself, where I discover new ways to achieve harmony and fulfillment. Movement is an integral part of my life – I believe that physical activity not only strengthens the body, but also the mind. My interests combine in a unique way, allowing me to continually develop both professionally and personally.

About me

He gained his professional experience early on during his studies, working as an analyst at a company supporting a VC fund. He currently works as a Consultant at CMT Advisory, where he is involved in supporting transaction processes, preparing company valuations, conducting market analyses, and financial modeling. He combines practical business experience with academia, as he is the author of numerous scientific publications and holds a PhD in Economics and Finance, which he obtained in 2021 from the Poznań University of Economics. He is currently an Assistant Professor at the Poznań University of Economics and also teaches at other universities, offering courses at both undergraduate and postgraduate levels, as well as specialized postgraduate studies. He derives great satisfaction from teaching both advanced financial subjects and providing students with fundamental knowledge about the functioning of the economy and finance. Outside of work and academia, he spends a lot of time bouldering, a more strength-oriented form of rock climbing on several-meter-high walls without the use of ropes, and can often be found at climbing walls in Poznań.

I’m curious about

climbing, chemistry, and physics

About Me

Doktor inżynier, entuzjasta Motion Capture oraz analizy ruchu człowieka

I’m Curious about

Technological changes and challenges in the broadly understood digital world, especially in 3D graphics

About Me

An economist and data analyst by education and passion. Professionally involved in IT and data-driven projects across various industries, including retail, real estate, banking, and e-commerce.

What Inspires Me

People—their world, cultures, and stories. She enjoys hiking, cycling, and kayaking, and feels most at home in the mountains.

About me

A passionate pedagogue, a graduate of master’s studies in the specialization of elementary education and pedagogical therapy and of bachelor’s studies elementary education and English at the University of Adam Mickiewicz in Poznań.

I am curious about

My research interests revolve around the educational use of new technologies and contemporary childhood in the world of media.

Privately, an enthusiast of the philosophy of minimalism and a lover of dogs.

About me

Computer science specialist at the Institute of Biosystems Engineering, University of Life Sciences in Poznań. Lecturer at the Department of Computer Science and Audiovisual Communication at CDV. Owner of a company providing programming services and IT outsourcing. Specialties: management of Windows servers, programming in c++, c#,ASP.net, administration of solutions for companies, courses and training.

About me

Graduate of econometrics with statistics from the University of Gdansk. Has worked as a data analyst in marketing research agencies for twenty years. Experienced manager of a data processing team. Enthusiast and practitioner of agile management. Actively and persistently seeks new ways of development.

Has hundreds of processed projects to his credit. His professional interests are focused on analytics and programming with a particular focus on conjoint analysis applications. He practically uses Scrum and Kanban techniques in managing his team. He is relentless in his efforts to analyze everything better and faster.

I’m curious about

I am passionate about universal history and geopolitics. I read a lot. I delve into the Russian language and culture. I enjoy hiking, running and cycling.

About me:

M.Sc. Rainer Bezzina is a missionary of the International Catholic SDC Society. He is a Computer Science graduate of the University of Malta, with a masters degree in Information Technology awarded by the University of Hertfordshire.

I’m curious about:

Being a fully-qualified teacher, with more than 20 years of experience, he loves to share his passion for programming, web development, networks and other computer related technologies. He likes to meet new people, is fluent in five languages, he led several courses and has worked in a variety of schools, colleges and vocational institutions in Malta, Albania and Poland.

About Me

A graduate of Adam Mickiewicz University and Poznań University of Economics and Business. She currently works as a Big Data Developer and Data Engineer Leader in a cloud environment. Within the data field, her main interests include building data warehouses and designing data pipelines using technologies such as SQL and Python, with a focus on the Google Cloud Platform.

Beyond her professional projects, she is an active organizer of meetups and conferences within the local tech community — Google Developer Groups (Poznań) — and serves as an ambassador for Women Techmakers. She is also a member of the IT Girls Foundation, where she volunteers and coordinates regional initiatives in Greater Poland. As a mentor, she supports individuals interested in developing their data-related skills.

What Inspires Me

She is passionate about personal branding and self-development, particularly in the context of building soft skills. She also loves sharing knowledge through training sessions, public speaking, and mentoring activities.

About Me

A graduate of Mediaworking at Collegium Da Vinci, currently working as a Remote Learning Specialist at the Center for Modern Education and serving as a Tutor.

What Inspires Me

She loves warm summer days, beautifully designed books, baking sweets, listening to music, spending time with her dog, and simply experiencing life.