About me

Experienced manager, trainer, consultant and academic lecturer. He has over 20 years of experience in business. She gained experience in managerial positions in financial corporations and in consulting as well as working as an academic lecturer (doctoral thesis in the field of service quality. Specialization: marketing strategies, voice of customers, marketing research, customer service processes, marketing planning, strategies in trade.

He specializes in strategic and process consulting: quality management and customer experience (voice of cutomers) as well as in quantitative and qualitative marketing research and their application, among others in measuring the effectiveness of the marketing strategy in enterprises.

For many years, he has been running strategic projects as well as business workshops and training. Co-author of books (Fundamentals of marketing – exercises for students of economics, Perspectives for the development of the furniture industry in Wielkopolska) and numerous Polish and English-language publications on issues related to customer experience, voice of customers, marketing research, quality management.

He combines comprehensive scientific knowledge in the field of marketing, marketing research, strategic management, project and quality management with practice. A graduate of marketing and a doctor of economics since 2004.

Curious about

Her great passion is traveling, literature, politics and sport – tennis, skiing, jogging, mountain trips.